Think
(think) think (think) think (think)
think
(think) think (think) think (think)
Yeah, think
(think, think), let your mind go, let yourself be free.
(Aretha
Franklin – “Think”)
I once had the opportunity and privilege to hear
Charlie Wunsch speak to a group of legal professionals at a daylong conference
in Chicago. Charlie is the General
Counsel, Corporate Secretary and in charge of Legal and Government Affairs for
Sprint Nextel. Charlie struck me as a
fairly modest man, not one to herald his title or accomplishments to impress
people. Which, of course he certainly
has the right to do since he works for one of the largest telecommunications
companies in the world and has a terrific amount of responsibility. I mention his position only because it helps
to know his background when we consider his remarks.
Charlie spoke of the fast pace at which technology has
advanced over the years, reviewing how human communication has evolved from
pre-history communication of a few hundred feet (the distance at which the
human voice can be heard) to mail delivered by horse to crude telephone
communications all the way to instant communication from anywhere in the world
via the internet. I don’t have the space
to relate all of the wonderful examples he gave, but each was a fascinating
example of progress for that time. Let’s
just take notice of the fact that in today’s world, we can communicate
instantly with anyone in just about any place on earth and beyond.
What does the age of instant communication have to do with
lawyering? Well, an awful lot. With the age of instant communication comes
the expectation of instant answers. Clients
look at us as if we are the legal equivalent to the
internet. Google a question and wait a
few seconds for an answer. Well, we as
corporate lawyers know that providing counsel to a client requires careful
thought, analytical skills, judgment, experience, emotional intelligence to
interpret the data, context and other factors.
Lawyering is not only an acquired skill, but an art. The process of thinking requires us to use
all of the above mentioned qualities and roll them into an answer suitable for
our client. We can’t deliver well
thought solutions without the opportunity to “well think” them! We are not the legal equivalent of the
internet with a Google search page built into our systems.
I will paraphrase some of Charlie’s remarks on how this
affects lawyers. Change is too rapid and
profound today for lawyers to always be in reactive mode. Lawyers must not only anticipate change, but also the consequences of change
in order to be prepared to help our companies.
We have to help our clients navigate the changes using the very
technology that makes it harder to have the time to do the job right – by
taking away the time we need to THINK!
Charlie reminded the group that we have to force our clients
to give us time to think. Why? Because “It is our capacity to think
critically, creatively and clearly explain our reasoning, that gives our
service value. If you eliminate the
thinking time, you eliminate the value of those costly legal services.”
You would almost think that Aretha was singing about the
lawyer/client relationship when she sang:
“You need me and I need you (don't
you know). Without each other there
ain't nothing people can do. Think (think) think (think) think (think). ”
A very thoughtful lady that Aretha Franklin!